Are you concerned about your keyword ranking? Is your SEO engagement where you want it to be? You have web design services working for you: are they taking good care of you? Here’s what you need to know about your keyword ranking and how to improve it.
The Importance of Keyword Ranking
The latest estimates show that paid search results don’t pan out as you might expect. An estimated 70% to 80% of web users ignore paid search altogether and go directly to organic searches. The Search Engine Journal reports that 32.5% of traffic shares go directly to the first organic result in any Google search. The websites on the entire first page take 91.5% of the traffic. It’s no wonder that over 60% of marketers said that one of their 2017 priorities was improving their SEO.
There are many aspects of website optimization to be concerned with. One of the most important is keyword ranking. Here are some basic steps you need to be taking to improve yours:
Things on the web are always changing, and it’s important that you never rest on your laurels or allow your SEO agency or department to do so. We need to constantly be engaged with site optimization, checking on your keyword rankings to find out where you stand. Google is changing is algorithm every day, and sometimes several times a day. The best way to keep on top of this is to keep looking at the big picture of your entire site.
Want to increase your keyword ranking? The best way to do it is to hire the right web design agency, who can optimize your site and manage your SEO with the expertise you need. Remember to check agency reviews to make sure you’re working with the right agency for you.