Archive for October 16, 2018

The Best Ways to Increase Keyword Rankings

Written by Fred on . Posted in Project, Seo agency

Are you concerned about your keyword ranking? Is your SEO engagement where you want it to be? You have web design services working for you: are they taking good care of you? Here’s what you need to know about your keyword ranking and how to improve it.

The Importance of Keyword Ranking

The latest estimates show that paid search results don’t pan out as you might expect. An estimated 70% to 80% of web users ignore paid search altogether and go directly to organic searches. The Search Engine Journal reports that 32.5% of traffic shares go directly to the first organic result in any Google search. The websites on the entire first page take 91.5% of the traffic. It’s no wonder that over 60% of marketers said that one of their 2017 priorities was improving their SEO.

Keyword Ranking

There are many aspects of website optimization to be concerned with. One of the most important is keyword ranking. Here are some basic steps you need to be taking to improve yours:

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Why You Need Consumer Behavior Research for Your Products

Written by Fred on . Posted in Market research companies, Marketing, Quantitative research design

Consumer research behavior is essential in every marketing campaign. It helps you know a lot about your consumers and gets an insight into their thoughts. You use the information gathered to serve them better and get to see how you can make your marketing campaigns more effective. This leads to a successful connection with consumers.

You can also use consumer research to see how your new product is doing in the market. This saves you from a costly product launch if you feel there is no demand for it. Here are more benefits of consumer research

The competitive marketing analysis helps marketing companies know the perceptions of consumers about a particular product. By understanding the perceptions, they can correct the erroneous perceptions and give them an added advantage over their competitors.

The attitudes determine consumer beliefs about some products. When market research companies discover consumer’